THE FEARLESS WOMAN'S GUIDE
TO STARTING A BUSINESS
"... this book is what I wish someone could have told me before I started and failed and started and failed again at my own companies. Because I had talent. Good research. Great people management skills. I was a fucking closer when it came to sales. Long-term visioning and planning. Cash flow projections and budget management. Strategy–all of it. All. Of. It.
But in the end, I didn’t know myself nearly as well as I knew my target markets, my customers, or my employees.
So, yes, there are lots of books written by women who seemed to have had some challenges in life but fast-tracked themselves to success. I am not that author and this is not that book.
And I think that’s a good thing because the reality is most people are going to fail many, many times. And when they read books by people who made it look easy-almost too easy-and they still can’t pull off their own success, it reinforces this sense of inner shame that they are not good enough. And I just can’t stand for that. It’s not fair when I know the truth and I know how to help them."